Urban Carousel: Merry-Go-Round Created of Purchasing Automobiles
Report by Urbanist, filed under Installation & Sound in the Art category.
Subverting the buying card, this urban set up is a play on client culture its cyclical nature. Of course, it is also a whole lot of exciting to perform with, as well.
Set in a public plaza of Ponta Delgada, Açores, Portugal, the piece aims to subconsciously appeal to men and women to playfully interact in the unlikely desert of a cobblestone square, all around a lamppost no much less. Modular and assembled on-website, the installation could conceivably be deployed just about anywhere.
“By counteracting the freedom of motion that usually characterizes these carts (ironically moving in circles) we are reminded that consumerism does not take us anywhere… or [at best back to our] beginning stage.” says Nuno Pimenta.
Whether or not or not the message is clear to the passerby, the function, at least, is self-explanatory. Men and women readily recognize they can push the carts, trip in them and go around in a circle just like a miniature park carousel or its traditional carnival-trip equivalent.