Set somewhere in the bustling elegance of Brighton’s South Coast, the founders of i gigi have crafted their expertise into the pages of the exquisite guide A Daily life Much less Ordinary, a catalogue of their inspirational ideas and trends, published by Cico Books. A captivating journey via their rural lives, Zoe Ellison and Alex Legendre have submitted their ideals to the webpage, the breath-taking styling captured between the difficult bound covers of the shabby-chic-come-heirloom-dependant design bible. The cornerstone of their retailer, and certainly their residences, is a romantic philosophy carved from their inspirations, found pieces and highly sought after styling, modelling their abodes into a traditional vision of layout elegance.
The book itself is a stronghold of design suggestions and treats, written in the words of the illustriously detail-oriented founders, their story unravelling just before the reader in cautious aplomb. Intermittently staggered with useful imagery, A Existence Less Ordinary is a guide to be absorbed cover to cover, the sheer osmosis of their elegance radiating from the webpage in through the wanton eyes of the design and style enthusiast.
In handwritten asides, Ellison and Legendre have noted their most beneficial guidelines, highlighting considerations to achieve a seem worthy of their store, now a decade in residence. The occasional submit-card gift can be located spattered all through the volume with thanks. The intricacies of the composition are unattainable to miss as you flick through the lavish pages, every single commenting on how a reader may uncover their specific brand of fashion in the globe all around them.
The root of their design and style is a adore of the loved ones heirloom, each of their arrangements very carefully regarded as with the whimsical additions of hand-me-down trinkets that bolster the aged beauty of their brand.
As I sit back with this guide in my hand, I cannot help but marvel as the girls transport the world of design and style back by means of the ages, the journey so personal and tender that it is unattainable not to fall in enjoy with the chunky volumes of sheer artistic grandeur. This book stands proudly in our collection and is not to be missed if you too seek the loving care of the trendsetters at i gigi for your house.